Default Page Template
The Default page template is useful for adding content to a website page that needs to stand out its own without distractions. It doesn’t need complicated layouts to illustrate its purpose or diagrams and can be used for conventional golf club pages such as “About Us” or “History” sections.
Best Layout Practices
This layout is best utilised when the paragraphs are kept short so the user isn’t presented with a wall of text. Try and keep these to about 3-5 sentences in length and keep adequate spacing between the paragraphs. Users respond best to short, succinct paragraphs and this should be reflected in your copy.
Remember that the user will form an opinion on a website page within seconds, so aim for making the content as easy to read as possible!
How do I make this interesting?
A good way to liven up your page is to break the content up into sections and use headings above each section. Logically structuring the content will make it more digestible and should keep the user’s attention when flicking through the website. Using headings is a good way to grab their attention and direct their focus to which sections are of interest to them.
Bullet Points are a great way to break information down into an easy-to-read structure.
- Bullet points simplify the content for easy reading.
- Keep bulleted content to similar lengths – short and concise.
- Overusing the bullet point will lose its effectiveness.
- Process steps are great for bullet content.
Other tricks
Using relevant images to complement your content is a great way to engage users and illustrate your copy. They can help break up the content when it lingers on or just add some focal points.
Don’t add images for the sake of them being there – this won’t help your cause and unnecessary images can detract from the message your page is trying to portray.
Add a gallery of images if you feel your page would benefit from a more visual representation. This is a great option for pages related to “Functions” and other social gatherings.
Image Galleries
Try adding a gallery to accompany your copy (providing it’s relevant!) to add some more imagery to the page. Users enjoy pictorial accompaniments and they work nicely to break up a page of content that may seem somewhat uneventful otherwise.
